17 April, 2020
In the wake of the COVID-19 crisis, we have been asked by long-standing client the Access to Justice Foundation to help launch and promote an emergency appeal.
The Foundation has joined forces with the London Legal Support Trust to kick-start a national fund, to prevent an already fragile free legal advice sector from collapsing and to save services that advise, support and represent marginalised groups.
We are helping by defining key messages and copywriting content, launching the appeal through the media, and advising on ongoing comms as the Fund begins to grow and provide grants to keep services open.
“The sector is close to breaking point and urgent action is needed to protect the thousands of vulnerable people who rely on free legal advice services. We brought Amazon on board to provide expert help and additional resource for this vital campaign.”