12 September, 2017
We are continuing our work with the Holocaust Memorial Day Trust, the organisation responsible for marking Holocaust Memorial Day in the UK, with our brief for 2018 expanding to an integrated campaign including social media and film, as well as media relations.
The national commemoration is held each year on and around 27 January to remember the millions of people killed in the Holocaust, Nazi Persecution and in subsequent genocides in Cambodia, Rwanda, Bosnia and Darfur. It’s our fifth year working with the charity.
The theme for 2018 is the ‘Power of words’ and we look forward to working with survivors and their families to reach new audiences with the campaign.
Olivia Marks-Woodman, Chief Executive of the Holocaust Memorial Day Trust says:
“With Holocaust Memorial Day marked by more than 7,700 local events and having an impact on greater numbers of people each year, we’re delighted to be working with Amazon again to engage even more members of the public in 2018.”